ABOUT THE PROJECT
The Client
The Texas Cowboy Reunion
The Texas Cowboy Reunion prides themselves on tradition, and they should. Since 1930, this week long event in Stamford, Texas has brought fans from all over the United State. An award winning rodeo, star studded concerts, chuckwagon cook-offs and shopping is sure to keep this committee busy.
The Project
Re-Introduce the TCR to Texas
Rockin H Marketing already knew the importance of the tradition in Stamford, Texas. We needed to grow the image of the event to appeal to all ages. We also needed to stay true the Texas Cowboy Reunion values and not try to “Rock n Roll” the rodeo too much.
WHAT WE DID
Below are all the services and products used by Rockin H Marketing for this project. Click on the item to learn more specifics.
SERVICES
PRODUCTS
- Posters
- Badges
- Bull Fighter Jerseys
- Parking Passes
- Table Toppers
- Printed Tickets
- Rodeo Flags
EXAMPLES OF OUR WORK
OVERIVIEW
Meet the new TCR
There is a fine line between a tradition that sells to cowboys and a tradition that sells to fans. Rockin H Marketing met with the TCR for days to come up with a plan to highlight the traditions of the TCR along side the entertainment of today’s rodeo. The rodeo fans, contestants began to take notice of the leaps and bounds the management made. Entries began to raise, sponsors realigned their budgets, and fans of all ages began making the TCR part of their family tradition again.
THE RESULTS
The TCR is Back
- Increase in Contestant Entries
- Increased Ticket Sales
- Increased Sponsor Dollars
- Increase in Online Exposure
- More community involvement